Most parents misguidedly prioritize behavior. The why and how to instill character.Behavior modification does not guarantee good character qualities. Character influences decisions. It’s evidenced in our speech, actions, and attitudes. It’s about who we are and what we do. The world competes for the hearts of our kids-and we see its negative impact in their pride, laziness, and entitlement. As Christians, however, we want to see the character of Jesus Christ in our children. Dads and moms, grandparents, and teachers all want to see their children grow in humility, gratitude, and respect-for others and themselves. We want our kids to be brave, compassionate, and joyful. We don’t want our kids to flounder through life. We want them to flourish and live into their God-given designs and callings. Dr. Kathy Koch helps us to that end by answering essential questions: What is character and why does it matter? Why is there a crisis of character? What are the challenges in developing character? How can we teach or improve character?Not only does character help us accomplish our goals, there are many other benefits of mature character: we will be blessed, stand out for Jesus, attract good friends, grow in wisdom, and live in freedom.Koch provides an invaluable resource for shepherding our children in godly character.